News

Savage’s Launches Virtual Training Tools for 2020 Fall Season
August 19, 2020 - WESTFIELD, Massachusetts – In light of the exceptional circumstances facing traditional sales and distribution channels, Savage Arms has developed the 2020 Fall Sales Training video series to help educate retailers and customers. The informational content highlights Savage’s technological advancements and will serve as an introduction to new products.

“We were hoping we’d be back to business as usual by now,” said Rob Gates, Vice President of Sales and Marketing for Savage. “While we won’t be able to see many of our customers face-to-face, we can still keep everyone informed on what’s happening here at Savage—and that starts with our 2020 Fall Sales Training videos.”

The 2020 Fall Sales Training curriculum will cover a range of subjects. Introductory topics will help new customers build a comprehensive overview of the brand and its innovations. The breadth of the catalog will be broken out into segments dedicated to Savage’s centerfire rifles, rimfires, and shotguns. In addition to announcing new products, these videos will help facilitate person to person training sessions and can be passed along to dealer and retailer store staff.

To access the training videos, please contact your local Savage sales representative. Topics include:
1. Why Savage?
2. Savage Technology
3. 2020 New Products
4. Centerfire Product Information
5. Rimfire Products Information
6. Shotgun Product Information
7. Marketing Overview and Tools

The 2020 Fall Training series is available now through your local Savage representative. In addition, Savage reps will be available for virtual appointments with customers and buy groups. Email salessupport@savagearms.com to contact your local sales representative.

Savage press releases can be found at https://savagearms.com/content?p=news.

To download high-resolution images and product sheets, visit the Savage Online Press Area at https://savagearms.com/press.

Media contact: Cathy Williams, Murray Road Agency E-Mail: cathy.williams@murrayroadagency.com

About Savage
Headquartered in Westfield, Massachusetts, Savage has been producing firearms for more than 125 years. Savage is one of the world's largest manufacturers of hunting, competition and targeting shooting centerfire and rimfire rifles, and shotguns. Their firearms are best known for accuracy, performance and innovation. The entrepreneurial spirit that originally defined the company is still evident in its ongoing focus on continuous innovation, craftsmanship, quality and service. Learn more at www.savagearms.com.
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