Savage’s REVEL Classic Receives 2024 On Target Editors’ Choice Award

WESTFIELD, Massachusetts – January 17, 2025 – Savage Arms®, an iconic firearm manufacturer, has received a 2024 Editors’ Choice Award from On Target Magazine. Awarded by the editors of On Target, this achievement signifies a product as best-in-class and serves as one of the editorial team’s strongest recommendations.

Savage received this Editors’ Choice Award for its new REVEL Classic, a modern take on the classic rimfire lever action. The REVEL debuted in September 2024, quickly gaining popularity amongst lever-action and rimfire enthusiasts due to its ability to appeal to veteran and novice shooters alike.

“Savage Arms has done something remarkable with the REVEL Series,” said On Target Editor Chris Mudgett. “By blending the timeless appeal of the lever action rifle with modern enhancements, they’ve created a firearm as functional as it is beautiful:”

The Savage REVEL is crafted with precision engineering and advanced materials. With a smooth and reliable lever action and crisp trigger pull, the REVEL ensures precise shot placement. A simple, quick take-down mechanism sets the rifle apart as the go-to backpack gun.

“Savage Arms is honored to receive this Editor’s Choice Award from On Target,” said Beth Shimanski, Director of Marketing at Savage Arms. “Our engineers worked day and night to create lever action rimfire rifle that they were proud of, and that honored the age-old traditions of lever gun enthusiasts.”

The REVEL Classic chambered in .22 LR is available for purchase now, with prices beginning at $439.00. The REVEL product family will expand this spring to include .22 WMR and .17 HMR chamberings in the REVEL Classic, as well as the new REVEL DLX. The DLX will be available for shipping in all three chamberings, starting at $539.00.

For more information about the REVEL Classic and Savage’s full line of leading firearms, visit savagearms.com.

Media Contact: Savage Public Relations

Email: pr@savagearms.com

About Savage

Headquartered in Westfield, Massachusetts, Savage has been producing firearms for more than 125 years. Savage is one of the world’s largest manufacturers of hunting, competition and targeting shooting centerfire and rimfire rifles, and shotguns. Their firearms are best known for accuracy, performance and innovation. The entrepreneurial spirit that originally defined the company is still evident in its ongoing focus on continuous innovation, craftsmanship, quality and service. Learn more at www.savagearms.com.